Search Marketing StrategistsAdvertising and Promotions Managers

10 points lower. This is an evidence-backed lower-exposure path based on the current occupation scores.

72% modeled skills overlap. The exposure label uses the current occupation scores; skill names below come from the current role-skill mappings.

Shared skills

  • Critical Thinking
  • Judgment and Decision Making
  • Reading Comprehension
  • Speaking
  • Writing

Target skills to investigate

  • Social Perceptiveness
  • Coordination

Durable strengths to lead with

  • Track program budgets, expenses, and campaign response rates to evaluate each campaign, based on program objectives and industry norms.
  • Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
  • Represent company at trade association meetings to promote products.
  • Plan and execute advertising policies and strategies for organizations.

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